Bloomingdales + Crayola Team Up for Spring Campaign

Sunday, March 8, 2015

For a gal who loves creating designs out of found objects, nothing makes me want to concept a project like childhood instruments refashioned into clothing. Growing up — heck throughout my adulthood, I dreamed of dresses constructed of paper, those tiny pompoms as earrings and rubber bands as bracelets. Oh wait that latter did happen. They were called jelly bracelets and all 80s kids had them. Anyway, the story here is that retailer Bloomingdale's has commissioned 12 fashion designers using assigned Crayola colors to create an exclusive collection. Out of the 12, seven of them pushed it even further with crayon sculpted ready-to-wear pieces. Now don't get excited about seeing these works of art at a Bloomingdale's near you. They're only onsite at New York's 59th location. PHOTOGRAPHY BY MATTHEW CARASELLA

DESIGNER Rebecca Minkoff  // CRAYOLA COLOR Banana Mania (Above)

DESIGNER Ronny Kobo  // CRAYOLA COLOR Bittersweet














DESIGNER Clover Canyon  // CRAYOLA COLOR Mountain Meadow














DESIGNER Rebecca Taylor  // CRAYOLA COLOR Midnight Blue















DESIGNER Nanette Lepore  // CRAYOLA COLOR Unmellow Yellow
















DESIGNER Cynthia Rowley  // CRAYOLA COLOR Denim


DESIGNER Parker  // CRAYOLA COLOR Jungle Green


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